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Carbon Markets

Microsoft and EFM’s $300M Climate Partnership: A Powerful Forest-First Move for a Carbon-Free Future

Published by Todd Bush on May 13, 2025

How Big Tech is Backing Big Nature

In a landmark move that’s catching the attention of environmental and corporate circles alike, Microsoft has inked a deal worth up to $300 million with U.S.-based forest manager EFM. This bold partnership includes the purchase of 3 million nature-based carbon removal credits—a step that sets a high bar for climate commitments in the tech world.

EFM’s nature-first strategy includes sustainable forestry, reforestation, and land conservation. With Microsoft as a major backer, this deal demonstrates how nature-based solutions can play a serious role in offsetting industrial emissions while delivering broader ecosystem and community benefits.

"This agreement shows Microsoft's serious commitment to using natural ways to fight climate change," the press release noted. And it's not just about planting trees—it’s about transforming how big corporations support decarbonization on a global scale.

>> RELATED: Microsoft Signs Forest Restoration Deal to Remove 3.5 Million Tons of CO2

carbon removal credits

EFM Fund IV: Climate-Smart Forestry, Backed by Microsoft

Microsoft’s Climate Innovation Fund didn’t just stop at purchasing carbon credits. It also invested directly into EFM’s Fund IV, which aims to raise $300 million to support climate-smart forestry projects across the United States.

These initiatives prioritize longer harvest cycles, planting diverse tree species, and maintaining healthy watersheds. This approach makes forests not only carbon sinks but also more resilient against drought, wildfire, and disease.

In return for its investment, Microsoft may gain access to up to 2.3 million more carbon credits, helping the company secure the long-term sustainability of its carbon removal goals.

What Makes Nature-Based Carbon Credits So Valuable?

Carbon credits have long been a tool for climate mitigation, but not all credits are created equal. The deal with EFM focuses on high-quality, verifiable, nature-based carbon removal credits—those backed by science and results.

Forests, in particular, have immense potential. Studies from the World Resources Institute show forests can absorb up to 30% of global CO₂ emissions each year. And with better land management, their contribution can be even more significant.

These credits also appeal to corporations because they support multiple goals: reducing emissions, restoring ecosystems, and fostering community development.

The Carbon Market Surge: A New Frontier for Investment

The voluntary carbon market is booming. A report by MSCI predicts the market could be worth $45–250 billion by 2050, with demand driven by corporate climate goals and the shift toward higher-quality, transparent carbon removal solutions.

As more businesses like Microsoft get involved, the industry is evolving from a fringe effort to a core component of sustainability strategies. Nature-based credits are becoming a preferred tool for companies facing hard-to-abate emissions.

According to McKinsey & Company, demand for carbon credits may increase 15x by 2030, reaching 1.5 to 2 billion metric tonnes of CO₂ equivalent annually.

trees and woods

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Why Microsoft’s Deal with EFM Matters

Microsoft’s latest initiative is a cornerstone in its broader plan to be carbon negative by 2030. It also aims to remove all the carbon it has ever emitted since its founding by 2050.

To hit those targets, the tech giant needs to rely not just on reducing emissions through energy efficiency and renewables, but also on removing emissions from hard-to-decarbonize operations—such as cloud computing and data centers.

“We believe that nature-based solutions, like sustainable forestry, are essential to advancing global climate goals,” said Lucas Joppa, Microsoft’s former Chief Environmental Officer. “These investments are part of our long-term vision to support a carbon-negative future.”

EFM: The Forest Manager Scaling Climate Impact

EFM, short for Ecotrust Forest Management, has become a rising name in the nature-based carbon credit space. Their work is rooted in both environmental science and community economics.

Their forestry practices not only remove carbon from the atmosphere but also promote biodiversity, water health, and economic opportunities in rural communities. This creates a triple-win scenario—climate benefit, ecosystem restoration, and rural job creation.

EFM’s Fund IV is expected to support projects that use data-backed forestry techniques. These include satellite imagery and AI-driven monitoring systems that ensure transparency, efficiency, and results.

Global demand for voluntary carbon credits could increase by a factor
of 15 by 2030 and a factor of 100 by 2050

Microsoft’s Bigger Climate Blueprint

Beyond this single deal, Microsoft continues to lead the tech sector’s sustainability charge. It has committed to running entirely on renewable energy by 2025, and its supply chain emissions are also under review for drastic reductions.

According to 2024 reports, Microsoft accounted for 63% of all global carbon dioxide removal purchases, acquiring 5.1 million metric tons of durable carbon removal credits. That’s more than any other company globally.

Its investments span both nature-based and technology-driven solutions, making Microsoft a leader in diversified carbon removal strategies.

microsoft pathway to carbon negative

Why More Companies Are Following Suit

Big names like Meta, Amazon, and Google are investing heavily in high-quality carbon credits. A BloombergNEF report forecasts a $1.5 trillion funding need for climate projects in emerging carbon markets by 2030.

Nature-based solutions—such as those provided by EFM—are proving to be cost-effective and fast-acting tools to achieve near-term decarbonization goals.

The World Bank estimates that $800 billion in investment in nature-based climate strategies could create over 80 million jobs globally—especially in underserved and rural regions.

Potential value of carbon credit market under different scenarios

A Win for Nature, Tech, and the Climate Economy

Microsoft’s deal with EFM isn’t just another climate pledge. It’s a strategic investment in the future of carbon markets, ecosystems, and equitable climate action.

It combines the credibility of science-based forestry, the scale of corporate finance, and the long-term goals of sustainability. This fusion of priorities is exactly what the carbon removal market needs right now.

As the demand for carbon credits continues to surge, partnerships like this will pave the way. They’ll not only help fight climate change but also transform how corporations interact with the natural world.

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