Published by Teresa on August 25, 2025
MCE™-powered mobility apps turn commuter emission reductions into meaningful environmental benefits and tangible economic value for the mobility apps.
U.S. Nationwide Carbon Credit Project: Greenlines Technology Inc.’s patented Mobility Carbon Engine (MCE™) enables mobility apps like Moovit to register and generate carbon credits.
Environmental Impact: The MCE™ recorded an average 1.23 kg CO2e saved per qualified trip during Moovit’s 2024 pilot, with the potential to cut millions of tons of emissions annually.
Economic and Social Benefits: Greenlines and Moovit aim to enhance urban mobility, reduce congestion, and improve quality of life by optimizing transit and shared mobility assets.
VANCOUVER, British Columbia--Greenlines Technology Inc. ("Greenlines"), a leader in climate-tech innovation, today announced a transformative milestone in sustainable transportation and carbon markets, reshaping how individuals and cities combat climate change. Mobility apps powered by Greenlines’ patented Mobility Carbon Engine (MCE™), such as Moovit, the commuter app with over 1.5 billion users across 112 countries (www.moovit.com), can now register carbon credits projects to turn commuting with verified emission reductions into real environmental and economic value. Greenlines’ Mobility Carbon Engine enables mobility apps to track, quantify, and verify carbon savings from low-emission travel, converting them into carbon credits. This audit-ready system helps cities and companies measure the environmental impact of an individual’s travel choices and meet their sustainability goals.
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Moovit, utilizing Greenlines’ proprietary Greenhouse Gas (GHG) quantification methodology, rigorously validated by an accredited CSA auditor, earned the first carbon credits during the 2024 pilot through the CSA CleanProjects Registry®. This allows platforms powered by MCE™ like Moovit to generate credits when users choose low-carbon transport options such as public transit, electric scooters, bikeshare, ride-hailing, and more, compared to their own personal baselines. During the pilot, the MCE™ recorded an average savings of 1.23 kg (~3 lbs) CO2e per qualified trip, to support cleaner transportation boosting urban mobility, reducing congestion, and enhancing quality of life.
“The integration of our Mobility Carbon Engine into Moovit’s app is a game-changer for sustainable mobility,” said David Oliver, Co-founder and CEO of Greenlines. “By driving commuter behavior change and enabling the aggregation and monitoring of emission reductions, we are creating an innovative transportation model. This partnership with Moovit showcases how technology can drive meaningful environmental change while enhancing urban mobility.”
Nir Bezalel, CEO of Moovit, stated, “Since day one, Moovit’s mission has been to simplify urban mobility around the world, making it more efficient, accessible, and sustainable. Now, by integrating Greenlines’ Mobility Carbon Engine and methodology into the Moovit app, our users are able to make greener choices that drive climate action at scale. In turn, this validated U.S. project, can help corporations offset their greenhouse gas emissions and reach their sustainability goals.”
When users select and complete a trip in an MCE™-powered mobility app, with a lower carbon intensity than their personal baseline, the MCE™ tracks and quantifies CO2 savings using Greenlines’ methodology. Upon completing a successful third-party audit, each metric ton of emission savings is converted into a carbon credit. Apps may potentially unlock a new revenue stream generated from the credit sales through the implementation of the MCE™.
The environmental impact is substantial. According to the U.S. Environmental Protection Agency, transportation accounts for 29% of U.S. GHG emissions, with the average commuter producing 4.6 tons of CO2e annually. If 10% of U.S. commuters used MCE™-powered apps like Moovit’s, it could reduce emissions by approx. 24 million tons yearly - equivalent to removing over 5 million cars from the road. Additionally, MCE™-powered apps optimize the utilization of assets like public transit and shared mobility, reducing urban congestion, improving air quality, and boosting mobility providers’ profitability, which supports economic growth and healthier cities.
With the accelerating impacts of climate change and increasing pressure on the transportation sector to decarbonize, immediate action is critical. Early adoption of measurable, verifiable tools such as the MCE™ positions companies to contribute meaningfully to climate goals, while simultaneously providing additional revenue and income.
Greenlines Technology Inc. (www.greenlines.cc), based in Vancouver, Canada, is a climate-tech leader committed to democratizing access to carbon markets through its advanced digital MRV systems. The company’s Mobility Carbon Engine (MCE™) and E-commerce Carbon Engine (ECE™) enable the generation of high-quality carbon credits from low-carbon transport modes and purchases at the Point of Sale (PoS), respectively. By providing user-friendly tools that incentivize sustainable behavior, Greenlines is transforming the mobility and e-commerce sectors while driving global decarbonization.
Moovit (www.moovit.com) is the creator behind the #1 commuter app. Moovit’s iOS, Android, and Web apps offer users a smart mobility experience to easily get to their destination using any mode of public and shared transportation. Transit riders can benefit from mobile ticketing to plan, pay, and ride with transit services. Introduced in 2012, Moovit now serves over 1.5 billion users in more than 3,500 cities across 112 countries, in 45 languages.
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